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Platforms, systems and the arguments behind them.

Each case study states the scope of the problem, the constraints that shaped the work, and how any outcome figure was established. The full write-ups are gated with an access code; if you need one, ask me.

Selected platform work

01 / 2025

Enterprise Procurement Platform

A thousand-person procurement organization running on personal spreadsheets. Ten-plus modules, one classification model, no mandate to force adoption.

  • 1,000+ procurement professionals
  • 10+ feature modules
  • 1M+ shared records
Diagram of the platform's module catalog: twelve cells in a grid, with a contiguous block marked to represent the globally mandated assortment governed inside it.
10+ modules · one classification model

02 / 2023

Connected Safety Device — Hardware, Interaction & System Design

A personal safety product where the interaction model had to work under stress, in a pocket, without a screen — and where being noticed was itself a failure state.

  • 3 surfaces: device, app, dashboard
  • 1 physical control
  • LED primary state channel
Diagram of the product's three surfaces (device, app and dashboard) arranged around a shared center representing one state language, with the device marked as the source of truth.
Three surfaces · one state language

03 / 2019

Content Localization Workflow Platform

A localization provider in 30+ countries where one project crossed five disconnected systems, each interpreting metadata differently. 204 workflow variants, reduced to a rule-driven framework.

  • 30+ countries served
  • 204 workflow variants documented
  • 5 systems a project crossed
Diagram of the unification: five nodes representing the disconnected systems a project used to cross, converging into one marked node representing the unified platform.
Five systems · one operational platform

04 / 2018

Enterprise Real Estate Management System

Commercial leasing run across spreadsheets, CRMs and manual coordination. Five modules, one property model, and a search engine that had to explain its own reasoning.

  • 5 core modules
  • 3 user roles designed for
  • E2E leasing cycle covered
Diagram of the commercial leasing cycle: five modules arranged as a closed loop, with the search and analysis stage marked as the entry point.
Five modules, one leasing cycle

Wider record

Consumer, marketplace, and games projects where feel is the product, alongside platform and product work that has no published case study. Several of these are recent; this is range, not a chronology. Ask me about any of them.

  • 2024

    Secure Comms & Intelligence Platform

    Secure communication and intelligence dashboard for high-stakes environments, designed around compliance, auditability, and trust.

    Under NDA

    Security

  • 2024

    Multi-Brand Design System

    Tokenized, multi-brand design system built to reduce design debt and speed the rollout of new SaaS products.

    Under NDA

    SaaS

  • 2024

    Conversational AI Interface

    Customizable chat interface for AI-driven virtual support agents, spanning text, voice, and video generation workflows.

    Under NDA

    AI

  • 2023

    Crypto Financial Wallet

    Consumer financial wallet for crypto assets, covering balances, transfers and the account surfaces around them.

    Under NDA

    Fintech

  • 2023

    Digital Collectibles Marketplace

    A second product found inside another engagement, where most of the design work turned out to be risk legibility: rarity derived from scarcity rather than declared, and auctions built to survive the winner walking away.

    Web3

  • 2022

    Gaming Social Platform

    A social product for gamers built on behavioral matching rather than demographics, where the core design problem was making posting a side effect instead of a task.

    Social

  • 2022

    Computer-Vision UX Toolkit

    Computer vision–assisted UX patterns developed with engineering and validated in usability pilots.

    Under NDA

    R&D

  • 2021

    Drag Racing Mobile Game — Concept & MVP

    An unreleased mobile racing concept: progression systems, tuning depth and a race loop designed around session length rather than screen count.

    Games

  • 2021

    MedTech AI Diagnostic Platform

    AI-assisted diagnostic product supporting earlier recognition of skin cancer and related conditions.

    Under NDA

    HealthTech

  • 2020

    Gig-Economy Marketplace

    Marketplace product design centered on worker activation, retention, and the tooling that keeps both sides engaged.

    Under NDA

    Marketplace

  • 2019

    Automotive B2B Marketplace

    Dealer-to-dealer marketplace: listing workflows and dealer tools designed to streamline inventory and improve conversion.

    Under NDA

    Automotive

  • 2019

    Private Banking Platform

    MVP design for a private banking fintech product, combining portfolio management with a client-experience layer.

    Under NDA

    Fintech

  • 2018

    Commerce Intelligence Platform

    A retail forecasting concept from 2018, built to sell a machine learning platform to buyers who had every reason not to trust one. The hard part was never the prediction. It was making the prediction explain itself.

    Big Data

  • 2018

    Remote Branch Banking

    In-person banking conducted remotely to ISO standards: video and screen sharing with clients, identity verification, and assistant tooling that put account data and live session state on one surface.

    Under NDA

    Fintech

  • 2017

    Private Event Yachting App

    Companion app for a private yachting event: an interactive map, messaging and networking between guests, live scoring, and on-site purchasing with payment handled in the app.

    Under NDA

    Events

  • 2017

    Photo Postcard Service

    A phone photo becomes a posted postcard: stickers, text and effects layered over your own image, then printed and mailed for you without leaving the app.

    Under NDA

    Consumer

  • 2017

    Private Banking Secure Messenger

    Encrypted internal messaging for a private investment bank, built on the premise that the institution should hold its own data rather than rent the guarantee from a consumer platform.

    Under NDA

    Security

  • 2017

    White-Label Co-Working Platform

    A co-working management product built from the ground up to be rebranded by the operators running it: ticketing with generated access codes, configurable operational flows, building and resource management, and access control.

    Under NDA

    PropTech

  • 2016

    Private Banking Co-Working Platform

    Space management for a private banking co-working floor: appointments and table seating on iPad for staff, browsing and booking on mobile for visitors, and on-site presence made visible so members could find each other.

    Under NDA

    PropTech

  • 2015

    Beacon Configuration Platform

    Configuration layer for beacon hardware and its SDKs: pairing individual beacons to the behavior they should trigger, before proximity was something most products knew what to do with.

    Under NDA

    IoT

A selection of the work worth writing down, not a full record. Things are left off for being less interesting, not for being older.